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If you want to live a happy life, tie it to a goal (dream), not to people or things. ~ Albert Einstein


Understanding in a functional context.

-analysis is an abbreviation for an assessment analyzing process to identify and determine our Strengths, Weaknesses, Opportunities and Threats. A personal LDP and SWOT-analysis should happen hand-in-hand, because no SWOT-analysis has any significant value without the guiding parameters of a LDP and no authentic LDP can be accountably compiled in the absence of a reliable SWOT-analysis.

This often give rise to a potential catch-22 scenario and the question remains what should be first…. the chicken (SWOT-analysis) or the egg (LDP). However, its of little importance and merely of academic value, whether a SWOT-analysis leads to a LDP (&subsequent vision statement) or vice versa. As a matter of fact, both should be conducted simultaneously. This “parallel” approach will allow any individualOr groups of people, companies, organizations or teams for that matter. to compile a list of verified KPA'sKey Performance Areas to serve as a reliable source to ensure an accountable and responsible formulation of a subsequent CPD, PLP and SDS.

A responsible and accountable SWOT-analysis is only possible when sourcing from reliable and validated assessments (qualitative and specifically cumulative assessments) conducted. Such assessments - depending on the purpose and objective of the analysis - can be either be conducted by a specialistFacilitators, Locksmiths, Coaches, Psychologists, Teachers, Human Resource Officers, …etc. making use of various assessment tools available. or structured and conducted by the individual him/herself.

SW & OT-analysis has a threefold purpose…

  1. To determine Strengths/Weaknesses (Key Focus = Archetypes) and Opportunities/Threats (Key Focus = Habitats) that would allow us to manage and actualize our personal potential more productively and limit the destructive influence or impact of blind spots, future shock and plenty of resulting traps in life by establishing a results mentality supported by accelerated learning.
  2. Using the information as collected and digested during an authentic SWOT-analysis, also provide us with the scope to conduct risk assessments to identify which factors, components, aspects or issues are either nourishing for or toxic to our personal growth, development, self-empowerment and psyche management strategies.
  3. Applying the information collected and digested to conduct a competitive analysis if and when necessary.

Without an accountable SWOT-analysis and responsible Life Development Plan, it would be very difficult - if not impossible - to map our way successfully through life.

When conducting a SWOT-analysis, be aware and cautious of the Dunning-Kruger effect, which occurs when individuals fail to realistically assess or judge their present level of competenceMore specifically, their incompetence at a task and thus consider themselves much more competent than they actually are. The inverse also holds true: competent individuals tend to underestimate their own ability as compared to others. . Be extremely careful for this cognitive bias ambush as described in the following video clip.


What is your full potential? …and What is keeping you back from achieving it?

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